My Lords, I congratulate the noble Lord, Lord Foster of Bath, on securing this debate. In doing so, I declare my interests, such as they are, as a non-executive director of the Channel Four Television Corporation.
This evening, I will concentrate on the number nine. Nine Premier League shirt sponsors are gambling companies; that is almost half the Premier League. Young people watching a game on TV are highly likely to see a gambling company on the shirts of one of those Premier League teams. If you have one of those fabulous soccer mags we all loved when we were kids, you are highly likely to see a gambling sponsor on the front of their shirts. Successive Governments have banned baccy and booze—does my noble friend the Minister think that problem gambling is less bad?
Following the theme of the number nine, I will concentrate on the 9 pm threshold. What does this mean in modern, 21st-century Britain? Is it that all those who may be attracted and horrifically addicted to problem gambling have all gone to bed before 9 pm? If it were to mean anything, it would have to be much later. Much more significantly, as other noble Lords have mentioned, it means nothing in an era of online platforms. Noble Lords have mentioned the algorithms and technology. The truth about this technology is that it is neutral; it has nothing positive or negative to say about gambling, but what it can do can be horrific and pernicious in the hands of people who purpose that technology and target it. We have to focus on the people driving that technology.
Finally, as your man has it, “When the fun stops, stop”. I ask my noble friend the Minister, for hundreds of thousands of problem gamblers, when did the fun even start?